Why and how you should shift to hybrid commerce

Hybrid Ecommerce

Hybrid commerce is a practical, economic and logistical trend that is affecting retailers and business to business (B2B) companies alike. Combining digital channels, in-store experiences, fulfillment and inventory management makes good business sense.

Shopify Plus & NetSuite Integration

Shopify Plus and NetSuite integration

To maintain the best levels of customer service and remain resilient your growing business needs to share real-time insights across all your operations from data in your enterprise resource planning (ERP) system.

Extensibility of VTEX

Extensibility is vital in today’s fast-changing business world. Ecommerce companies need solutions that can keep pace with their expansion plans and changing customer expectations without re-engineering key business systems and processes.

How Shopify’s ease of use helps to beat Asia’s tech talent crunch

Tech talent

While ecommerce around the world boomed during the pandemic, businesses looking to consolidate the benefits of their accelerated digital journey must now tackle the skills shortage challenge. In the race to deliver exceptional customer experiences there’s high demand and very limited supply for digital marketers, software engineers, project managers, business analysts, and quality assurance experts.

GA4 – The First Steps for Every Account

Google Analytics 4 Image

GA4 will help marketers by providing a more complete view of their customers based on useful insights across websites and apps. GA4 will use machine learning to identify trends, with customer-based data management tools and what it calls ‘more granular’ data controls. Integration with Google marketing products including Google Search Ads 360, Display & Video 360, and BigQuery will also be extended.

Adobe Commerce 2.4.4 – what’s new?

Adobe Commerce 2.4.4

Adobe Commerce 2.4.4 was released at the beginning of April 2022 with new features and enhancements to improve performance and customer experiences. Adobe’s release strategy is intended to allow you to adapt to changing market trends and retain the flexibility for customization as you need it.